Shuwaikh Mall’s location plays a pivotal role in the project’s design strategy and success. Situated at the roundabout of one of the most significant highways in Kuwait City, the project attracts visitors from the most prosperous neighborhoods of the city. This area has seen a massive transformation over the past couple of years, shifting from a once primarily industrial zone to a now young and lively district attracting visitors from all age groups and professions. The Shuwaikh Mall strives to reflect these transformations and changes through its dynamic and innovative design.